Israeli Upholstery Powerhouse Strikes It Rich With Exports

December 19, 2003

TEL AVIV, Israel—Upscale upholstery distributor Ilith has purchased a 700-square-meter building adjacent to the company's Herzel Street location to accommodate the burgeoning family business, Ilith Managing Director Nachik Weberman, 35, said.

The 32-year-old company began exporting its own upholstery designs just over a year ago and has been growing rapidly ever since, selling top-end piece goods to distributors and editeurs worldwide.

"We are very optimistic about our future," Nachik said. ''We always invest in our business. This expansion represents a seven figure investment in US dollars. This is a major figure for any Israeli company.''

Ilith – Hebrew for "elite" – carries posh collections like Designers Guild, JAB and Chivasso, and is also the Alcantara® distributor for Israel.

The five-floor, 100-year-old building opened May 1 for business. Two floors comprise showrooms; the first floor contains upholstery, curtains, leathers, and a new branch of accessories under the XS label, and the second floor contains bedding, carpets and editeur lines.

Nachik, a lawyer, runs the 25-employee company with his sisters Sigal, 38, and Keren, 26, and their parents, Zvi and Zahava. The family earned the name Weberman – German for "weaver" – from Zvi's great grandparents, who were involved in the textile business. Zahava also hails from a textile family. "Fibers run in our veins," Zahava said.

Ilith's Internova showroom next door supplies curtains to the decorating and contract/hospitality trade.

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