Sutlej, India Expects to Launch Outdoor Fabrics Line

February 28, 2022

DALLAS, TX—Sutlej Textiles & Industries Ltd., based in India, says it is on its way to launching a high-performance polyester, outdoor fabrics collection, its first.
"Our outdoor fabric line has gone through rigorous testing in various weather conditions,” says Smita Joshi, VP Marketing.
“Our outdoor yarns are specialized and perform exceptionally well when it comes to light fastness, stain resistance and bleach cleanability," she says. Sutlej aims for its outdoor line to meet the “most satisfactory international standards while being competitively priced,” Joshi adds.
"The market condition for home furnishing textiles is stable and could develop further,” she says. “Yarn sales in India is increasing, and the conversion to fabrics should happen eventually.”
I believe that market attitudes will improve further, boosting the home furnishing fabric sales as well." Oscar Reig-Plaza, Business Head Sutlej Home Textiles and CEO of American Silk Mills, adds.
He says Sutlej has grown into a one-stop-shop for yarns, and textiles made for home fabrics clients not only in India but a global client base spanning 65 countries.

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