HUDSON, NC—Sattler Americas Inc., the 150-year-old Outdura branded fabric manufacturer in its fifth family generation of private ownership, will launch a major performance fabric collection this July geared to the high standards required of the contract/hospitality market.

Sattler is also involved in the awning and marine markets worldwide through its Sun Tex GmbH division based in Graz, Austria. The US division in Hudson, NC is more heavily involved in the outdoor furniture industry which is now said to be saturated with outdoor fabrics. Sattler sees the contract/hospitality market as a necessary diversification to continue to increase its market share.

Sattler competes with giants like Glen Raven Mills and Para and a host of other manufacturers now in the performance fabric space.

Most of the new Sattler Outdura line is said to exceed 100,000 double rubs with a 2,000-lightfastness rating and inherent stain resistance. “The move in part comes because of the current ‘Buy American’ trend in the USA,” says Nico Doerflinger, CEO of the American division. Doerflinger has been with the company for 15 years.

(For further information, see the forthcoming autumn issue of Fabrics & Furnishings International)