Naturtex to Introduce Outdoor Product Line
October 15, 2008
CREVILLENTE, Spain - Naturtex, a Spanish maker of rugs, carpets and fabrics for residential and contract use, has completed four years of market research and is preparing to launch an outdoor fabrics collection.
"Our special weaves are very difficult to produce outside of the company," said Vicente Alcala Juan of Naturtex's sales department. "It's not something that you can copy easy, so we thought if we could have raw materials that are UV resistant, then we would be like one of the leading companies in the outdoor sector."
Naturtex is developing a number of its materials from its interior lines to be suitable for outdoor use, including raffia and polyurethane. Consumers can expect most of the same styles and weaves to be offered in outdoor qualities using the company's UV resistant technology. Naturtex is also seeking distributors in the U.S. for its product lines.
"Our special weaves are very difficult to produce outside of the company," said Vicente Alcala Juan of Naturtex's sales department. "It's not something that you can copy easy, so we thought if we could have raw materials that are UV resistant, then we would be like one of the leading companies in the outdoor sector."
Naturtex is developing a number of its materials from its interior lines to be suitable for outdoor use, including raffia and polyurethane. Consumers can expect most of the same styles and weaves to be offered in outdoor qualities using the company's UV resistant technology. Naturtex is also seeking distributors in the U.S. for its product lines.
