KAYSERI, TR — Boyteks has developed a $20 million business in value priced warp knits for headboards, mattress covers and more recently, a line of velvet upholstery in an unlimited color range for sofa and furniture manufacturers worldwide, says Mustafa Yildirim, General Manager. Yildirim was on hand during the International Observatory Fair in Como, Italy but operates out of Kayseri at Boyteks headquarters. In general, Boyteks created the category elevating the quality of was always a commodity product. “With warp knits, Boyteks has become a one-stop upholstery resource offering a complete range of upholstery in sustainable quality including jacquards and dobbies.” Yildirim says his products are superior to what the Chinese make as cheap alternatives. “We produced warp knits for the bedding industry for many years before we introduced the category into upholstery five years ago capable of reaching 50,000 double rubs,” he says. Boyteks is selling warp knitted upholstery to buyers in Iran, Turkey, Ireland, Morocco and Italy. Prices range from 2.50 Euros per meter in narrow widths in 100 percent polyester and 3.5 Euros per meter for treated warp knits, he says. Boyteks is currently marketing a new collection of transfer printed warp knits for 3.5 Euros per meter with copyrighted designs, Yildirim says. There are even embossed designs on the knitted fabric which emulate the look of leather, he says. Yildirim also points to new capabilities at Boyteks including an auto dye warehouse in Bursa utilizing robotic systems to guarantee the color. “The shade you order is exactly what you will get,” he says.