Next Retails Soft Home Brands, Boosts UK Fabric Sales

April 30, 2019

LONDON—Next is giving the UK fabrics industry a big boost as it ramps up soft home furnishings sales to 7 percent of overall sales, according to trade reports.

That translates to about $280 million in sales at retail, according to the public figures.

The mega-retailer has both online [] and 50 UK brick and mortar stores, which offer cut and sewn bedding, window treatments, cushions and other soft home items to the consumer. Next also features its own in-house home brands like Catherine Lansfield and Kylie Vanetti.

Next is a major player in the sale of upholstery.

Next has overall sales of all items including apparel in excess of $4.5 billion with over 500 stores in almost 40 countries.

Claire Sollis, design director of Next, is responsible for the fabric selection and some UK sales agents are running around with big smiles on their faces due to the sizeable orders Next is placing with UK print converters. Sollis returned to Next in 2017, after spending 26 months at UK retailers Sainsbury’s and seven years at Dunelm starting in 2010.

Prior to that, she had previously worked at Next for 12 years before going back in 2017.

Both Claire Sollis and Next officials were not available for comment, but everyone involved knows that Next is very pleased with the soft home sales results.


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