Alison Weinbaum Returns to Hospitality Business, Makes Quick Start Off The Blocks for Zavi Textiles
July 28, 2015
Fort Lauderdale, Florida — As of January, 2015, Alison Weinbaum has returned to the hospitality fabrics industry as the Vice President of Marketing and Design for Zavi Textiles, a four year old jobber calling on designers and purchasing agents.
Zavi is the sister company to BSF, a hospitality furniture specialist started by David Codoluto who also started Zavi at the same time four years ago.
Now, Weinbaum is running the fabric jobber side of the enterprise, leaving Codoluto to focus on the furniture business in City of Industry, CA. Codoluto is also a veteran of the fabric business having been a part of Designtex prior to his new venture. “I have already caught up with my old friends in the industry,” Weinbaum laughs. She participates in BDNY and NEWH Seattle this fall.
Prior to joining Zavi, a hospitality fabrics jobber, Weinbaum spent four years involved in an online start-up which should come in handy for developing Zavi’s new website set to launch by this fall. Zavitextiles.com, the soon to be released website will provide sampling and give quotes to the user. “More and more of this business is done online, especially among the younger members of the industry and we want to be a part of that process.”
Prior to the online startup, she was a 16-year veteran at Valley Forge in Pompano Beach, FL. Her last job there was running the coated fabrics division.
“David didn’t want to start BSF without a companion fabrics division. My job now is to completely redo the line and the Zavi brand,” Weinbaum says. “We want to develop a company that will be a big player in hospitality fabrics.”
Zavi has a growing line of wall covering, upholstery, sheers, faux leathers, and drapery Weinbaum says. She recently attended Evteks and is considering some Turkish sheer lines in wide width, which can be railroaded.
Zavi has many irons in the fire. Its new upholstery line has 16 designs, 100 sku’s. Minimums are one piece, cut yardage available with an upcharge, with 95 percent of the line made in the USA. It includes one new design with Crypton® and a new untreated collection which can be finished with Applied Textiles Alta® finishing process. Basically, we can finish this line anyway the customer want,” she adds.
A sheer collection follows in the fall as well as a 60-sku faux leather line in polyurethane. “We want to supply the guestroom client with the best possible option in pricing, performance and lead-time,” she says.