Bill Geiger Quietly Takes Retirement, Paves Way for Frank Andrew, New Carole President

by Fabrics & Furnishings

March 15th, 2018

AUGUSTA, Georgia — After 45 years with Carole Fabrics, Bill Geiger, President and CEO decided to retire but will continue to consult with the company and make a smooth transition possible with Frank Andrew, the new President.

The changes, which happened last July, were never announced publicly until now. Both executives report to Ron Rubinoff, President, Window Designs Group, Hunter Douglas, based in Bessemer City, NC.

Geiger built Carole Fabrics on the legacy of his father who started the company with several partners. Bill joined Carole in 1972, became President in 1983 and never left. He eventually sold Carole to Hunter Douglas in 1990. That marriage has been described as a very good one. Hunter Douglas allows Carole to operate very independently as a soft goods jobber.

“Bill has successfully navigated six recessions, three changes in ownership and two near collapses of the housing and financial markets, all the while, continuing to build upon Carole’s leadership position in the custom manufacturing/decorative fabric industry,” Rubinoff says.

Carole’s strength still lies in developing custom made products through its own workroom in its 141,000 square foot facility in Augusta.

Geiger expects to work on his charitable foundation, participate on not for profit boards and devote more time to local charities according to an internal memo sent to HD personnel by Rubinoff.

Frank Andrew, the new President was most recently involved with Panalan, an engineered surfaces company in Atlanta and prior to that, he held marketing and product development positions with Black & Decker and Mohawk Carpet. Andrew has moved with his family from Atlanta to Augusta to run Carole.

Frank Andrew
Frank Andrew

He was most recently attending Heimtextil in Frankfurt with his buying/design team.